Esports organizations and their fan platforms: Overview and features
In the era of digital technologies, esports is becoming increasingly popular, providing viewers and fans with unique opportunities to interact with teams and players. In this regard, many esports organizations are creating fan platforms to strengthen their connection with the audience and offer additional interaction opportunities. These platforms help teams develop fan bases and create new sources of revenue. All this not only popularizes esports competitions themselves but also esports betting. If you are just starting out in betting, it’s advisable to explore Mostbet bukmeyker sharhi.
Key functions and advantages of fan platforms
Fan platforms created by esports organizations offer a wide range of functions. These applications often include integration with Web3 technologies, such as digital avatars, collectible items, and virtual rewards. Some platforms focus on providing exclusive content and behind-the-scenes materials, while others offer the opportunity to complete quests and earn physical and digital rewards. It is important to note that some applications provide free access, while others require subscriptions.
Ninjas in Pyjamas – The Dojo
Swedish organization Ninjas in Pyjamas (NIP) launched its fan platform The Dojo in 2024 in partnership with blockchain companies XBorg and Zilliqa. Users of The Dojo can complete various quests and earn rewards of both digital and physical nature, such as NIP merchandise and avatar customization items. The application also offers unique opportunities for meetings with players, learning, and participation in various events.
G2 Esports – G2 App
The G2 app, developed by G2 Esports, offers users many features similar to the Fnatic app but has two levels of access: free and paid. The premium version provides access to exclusive items, the ability to vote for new designs, and double points for watching games. Premium users also gain access to exclusive content, giveaways, and ticket discounts.
MAD Lions – The Pride
Spanish esports organization MAD Lions launched its loyalty and fan interaction platform called The Pride in September 2023. Developed in partnership with Zilliqa, the platform allows fans to complete quests and earn internal currency, which can then be exchanged for various rewards. The Pride integrates the Zilliqa wallet for storing digital assets and provides exclusive offers and access to unique content.
Team Vitality – V.Hive
French team Team Vitality introduced its V.Hive platform in November 2022 in collaboration with blockchain partner Tezos. V.Hive allows users to create bee-themed avatars and customize them with in-game rewards. Depending on the account level, users can receive free hours at the V.Play gaming café, discounts on merchandise, and access to early releases.
Sentinels – SEN Society
North American organization Sentinels launched its SEN Society platform in May 2023. Unlike many others, access to SEN Society is subscription-based only. Users gain access to exclusive behind-the-scenes materials not published on social media. Subscribers can also apply to participate in exclusive player meetings and receive a physical ID card providing additional bonuses.
Team Liquid – Liquid+
One of the oldest and most successful esports organizations, Team Liquid, developed the Liquid+ platform. Initially, the application allowed fans to track results and earn points for behind-the-scenes content, which could then be exchanged for rewards. In 2024, a relaunch of the application is planned in partnership with XBorg and Sui, including blockchain systems, digital avatars, and collectible items.
Fnatic – Fnatic App
British organization Fnatic introduced its app, focusing on match data and statistics. The app allows users to track game results, view previews of upcoming matches, and detailed statistics. Additionally, the app provides the opportunity to make predictions and compete in a global leaderboard, vote for match MVPs, and access behind-the-scenes content.
LOUD – LOUD Club
Brazilian organization LOUD presented its LOUD Club platform in 2022. The platform is based on Web3 technology and offers rewards for completing various tasks, such as watching games and subscribing to LOUD social networks. Users can exchange earned rewards for goods and other valuables, providing fans with additional incentives to engage.
The significance of fan platforms in esports
Fan platforms play a crucial role in the development of the esports industry, allowing organizations to strengthen their connection with the audience and offer additional interaction opportunities. These platforms not only help teams generate additional revenue but also increase fan engagement by providing a unique and personalized experience. The development of Web3 technologies opens up new horizons for creating digital ecosystems where fans can actively participate in the lives of their favorite teams.
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Prospects and future of fan platforms
With the development of the esports industry and technologies, fan platforms will continue to evolve, offering new features and opportunities. Organizations strive to create deeper and more personalized interactions with fans to maintain their interest and engagement. In the future, we can expect integration with virtual and augmented reality, allowing fans to immerse themselves even more in the world of esports and interact with teams on a new level.
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